Brand Identity

A strong brand identity must serve as a clear expression of a brand’s strategic position and core values.

Organizations, products, services, cities, countries - even buildings – all have unique identities. A well-defined and executed brand identity program allows you to communicate this unique essence to all internal and external stakeholders. And this is when your brand becomes a highly valuable asset in itself.

All brand identities created by Kontrapunkt are based on a differentiated and relevant idea. This idea drives the development of both the visual and verbal brand concept. This concept is then rolled out across all relevant brand touch-points and media.

We at Kontrapunkt have been developing and managing brand identities for over a quarter of a century. We do this using a unique combination of strategic insight, creativity, experience, and a true passion for brands. We work in a highly collaborative manner with our clients to ensure perfect fit and stakeholder buy-in. And we always strive to stay true to our Scandinavian roots and our legacy of world-class design craftsmanship.

Our brand identity services include:

  • Brand identity concept development (see also brand strategy)
  • Brand identity design development (see also digital design, branded space and signage)
  • Basic design elements: logotype, colors, typography
  • Custom typeface
  • Printed materials
  • Stationery and PowerPoint templates
  • Design guidelines
  • Brand naming (see also brand strategy)

For further information, please contact:

Nicoline Klareskov

Client Director & Partner

+45 28 88 20 96

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