Adidas teams up with Kontrapunkt

Adidas has asked Kontrapunt to join in on larger innovation and product development projects in Europe and North America. Two projects will act as the starting point of a new relationship between the two companies.

The first project is about the spring/summer 2006 collection, where Germany will host the FIFA world cup. The project is conducted in association with the design and management team in the headquarters of adidas in Herzogenaurach, Germany.

The second project is about the future of sports, with special focus on the North American market. This project is conducted in association with Adidas North America in Portland, Oregon, US. ///

June 2004