New online unit completes the package at Kontrapunkt

Kontrapunkt, one of Scandinavia’s leading design and strategy agencies, is completing its brand development offer with the launch of a separate Kontrapunkt Online business unit. Kontrapunkt Online will offer interactive concept and unique content development and thereby complement Kontrapunkt’s existing design services.

“Online presences are already an important part of our brand identity work,” says Kontrapunkt managing director Rasmus Bech Hansen. “But with the development in general of the digital media landscape, more and more clients are asking for a strong focus on new content ideas and solutions, that offer them a unique competitive advantage. The new unit makes it easier to focus on the special considerations of digital media (online and mobile), while still having access to the design and strategy strengths Kontrapunkt is known for.”

Digital professionals with experience from Forrester Research, Sony, IBM and Harvard University will form the team of the new unit and it will be led by Rasmus Bech Hansen.

The new unit’s focus is on attracting business and visitors to the website through original and relevant content. Its seamless integration with existing Kontrapunkt services means clients have access to digital brand design, strategy and content development from a single source.

For more information, please contact Rasmus Bech Hansen at or call +4533931883

Follow online concept launches at: www.kontrapunkt.com   ///

October 2008